Conversion tracking and cookie consent audits, fixes and implementations
Competence is a solo-consultancy. No delegation to interns or juniors – you work and communicate directly with the expert.
Agencies
White-Label on Demand: scale your technical capabilities without the payroll overhead.
Strict Non-Compete & Confidentiality: your clients stay your clients. This is ensured by signing a non-disclosure and non-circumvention agreement.
Marketing Teams
Zero Training Overhead: conversion tracking and compliance are complex. Let dCompetence do it for you, while you focus on your goals.
Just On Time: what you need, when you need it. Projects large and small.
The Engagement Process
Audits & Fixes
Identification of conversion tracking misconfigurations and privacy compliance violations in your existing infrastructure and fixing of identified issues.
1. Access: You grant access to Google Tag Manager, Consent Manager Platform, and other relevant platforms.
2. Audit: dCompetence performs thorough inspection and testing.
3. Findings: dCompetence presents you with documented findings, along with proposed fixes.
4. Fixing: dCompetence applies the fixes, and thoroughly tests them.
5. Launch: dCompetence makes the fixes go live.
6. Monitoring: dCompetence monitors everything for 14 days, and adjusts if necessary.
New Implementations
Implementation of conversion tracking and privacy compliance in tandem.
1. Discovery: You provide business goals and specify which advertising and analytics platforms are going to be used.
2. Access: You create (if they do not yet exist) necessary Google Tag Manager, Consent Management Platform, and advertising platforms accounts, and grant access to dCompetence.
3. Architecture: dCompetence designs the tracking schema.
4. Setup: dCompetence implements a privacy compliant tracking setup.
5. Launch: dCompetence makes the setup go live.
6. Monitoring: dCompetence monitors everything for 14 days, and adjusts if necessary.
For both fixes and new setups, dCompetence provides instructions directly to your developers if changes to the website source code are required.
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